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Commercial roofingCommercial roofing.
A contractor selling four distinct services — roofing, cladding, scaffolding and emergency call-out — had them stacked on one page, so none of them ranked and none read as a speciality.
Sector
Commercial roofing
Region
North West England
Stack
Next.js · React · TypeScript
Status
Delivered
[ The transformation ]
What changed.
Every service given its own route, each addressable and each able to rank separately.
Credibility moved above the fold: projects completed, accreditations, and round-the-clock availability.
Fully static build, because the audience opens this on a phone at the side of a job rather than on a desk.
[ Design system ]
What it's built from.
Read off the delivered stylesheet, not chosen for this page.
Palette
Typefaces
Oswald
Headings
Jost
Body
Every route pre-rendered static, so the page arrives as HTML before a line of JavaScript runs.