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Developer ToolingWordPress plugins & dev utilities.
The WordPress practice end to end — shipped plugins, dev tooling, and the live sites built with them.
Role
Sole engineer.
Timeline
2024–2025
Stack
PHP (WordPress) · Playwright · Node.js
Status
Delivered
[ The transformation ]
Repeated WordPress work — forensics, forking, full rebuilds — was manual, slow and error-prone.
Work that used to be manual grind became automated tooling — including a full site rebuilt straight from a backup.
[ The hard problem ]
Building automated tooling for work that most developers do by hand — plugin forensics, GPL-compliant forking, and full site reconstruction from raw backup files.
[ How it works ]
I built real tools for it:
WP Duplicator System
Automated, GPL-compliant forking/rebranding of plugins/themes (fork → genuine improvements → proper attribution → distribute), built as a monetisable service model.
WordPress Analyst
A forensic analyser: core/database architecture, plugin/theme reverse-engineering, Elementor/page-builder internals, performance & security auditing.
Site Builder from ZIP
A Playwright utility that extracts and rebuilds an entire site from a WordPress backup ZIP (proven by rebuilding a full production site from nothing but its backup archive).
[ Key features ]
WP Duplicator — automated GPL-compliant forking with proper attribution, built as a monetisable service
WordPress Analyst — forensic analyser for core architecture, plugin reverse-engineering, Elementor internals
Site Builder from ZIP — Playwright utility that extracts and rebuilds a complete site from a backup archive
Proven by rebuilding an entire production site from nothing but its backup archive
[ 8 live builds ]
Shipped and live.
[ The result ]
Want the same for yours? Let's talk.
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